La Roche Posay's New Wearable Sensor Looks Like Nail Art (Exclusive)

Yves Behar, designer entrepreneur and founder of fuseproject. "By working with L'Oréal, we are able to pair deep expertise in beauty tech with an effective design that enhances consumers' wellbeing without distracting from their everyday lives."" data-reactid="34">"Design and technology are inextricably linked, and as products become more personalized to individuals, both elements are integral to providing people with seamless experiences," said Yves Behar, designer entrepreneur and founder of fuseproject. "By working with L'Oréal, we are able to pair deep expertise in beauty tech with an effective design that enhances consumers' wellbeing without distracting from their everyday lives."

John Rogers at Northwestern University, through his portfolio of intellectual property (IP) and innovation around flexible, stretchable electronics. This research has provided valuable insights into the human skin, such as the calculations of personal daily safe UV doses around the skin phototype and minimal erythema dose." data-reactid="35">Both UV Sense and the limited-edition of My UV Patch draw from research L'Oréal conducted in conjunction with MC10, Inc., a leading wearable technology company, and professor John Rogers at Northwestern University, through his portfolio of intellectual property (IP) and innovation around flexible, stretchable electronics. This research has provided valuable insights into the human skin, such as the calculations of personal daily safe UV doses around the skin phototype and minimal erythema dose.

Whitney Bowe, a New York City-based Dermatologist. "According to a 2016 Ipsos study*, nearly half of Americans reported that they wanted to be better educated about their skin concerns. My UV Patch has demonstrated improvements in sun-safe behaviors and reduced sunburns among its users. That tells us that wearables can stimulate true behavioral change by helping consumers understand their actual level of UV exposure. It's a major breakthrough in changing our understanding of UV exposure daily and over time."" data-reactid="36">"Proper sun precautions are vital to the health and appearance of our skin," added Dr. Whitney Bowe, a New York City-based Dermatologist. "According to a 2016 Ipsos study*, nearly half of Americans reported that they wanted to be better educated about their skin concerns. My UV Patch has demonstrated improvements in sun-safe behaviors and reduced sunburns among its users. That tells us that wearables can stimulate true behavioral change by helping consumers understand their actual level of UV exposure. It's a major breakthrough in changing our understanding of UV exposure daily and over time."

UV Sense will be available on a limited basis in the U.S. for the 2018 summer season with a global launch following in 2019. Details on where the limited-edition as well as the original heart design of My UV Patch will be available on www.laroche-posay.us. For more information and product availability, visit www.laroche-posay.us.

*Source: Health is the future of beauty, Ipsos, June 2016

25.8 billion euros in 2016 and employs 89,300 people worldwide. As the world's leading beauty company, L'Oréal is present across all distribution networks: mass market, department stores, pharmacies and drugstores, hair salons, travel retail, branded retail and e-commerce." data-reactid="39">

ABOUT L'ORÉAL

L'Oréal has devoted itself to beauty for over 100 years. With its unique international portfolio of 34 diverse and complementary brands, the Group generated sales amounting to 25.8 billion euros in 2016 and employs 89,300 people worldwide. As the world's leading beauty company, L'Oréal is present across all distribution networks: mass market, department stores, pharmacies and drugstores, hair salons, travel retail, branded retail and e-commerce.

 www.loreal.com" data-reactid="40">Research and Innovation, and a dedicated research team of 3,870 people, are at the core of L'Oréal's strategy, working to meet beauty aspirations all over the world. L'Oréal's sustainability commitment for 2020 "Sharing Beauty With All" sets out ambitious sustainable development objectives across the Group's value chain. www.loreal.com

ABOUT LA ROCHE-POSAY

Recommended by more than 25,000 dermatologists worldwide, La Roche-Posay offers a unique range of daily skincare developed with dermatologists for every skin type to complement and enhance their patients' treatments and to promote good skincare practices at home every day. Started from the world's leading center of thermal dermatology, La Roche-Posay develops formulas with its exclusive Selenium-rich water, used at the center since 1905, due to its antioxidant and soothing properties. The products are developed using a strict formulation charter with a minimal number of ingredients and are formulated with ingredients at optimal concentrations. Additionally, La Roche-Posay products undergo stringent clinical testing for efficacy and safety, even on sensitive skin.  La Roche-Posay: A Better Life For Sensitive Skin.

San Francisco. Utilizing an integrated approach to design, the studio offers a full scope of design services including industrial design, brand, packaging, UI/UX, and spatial design. Fuseproject believes that design should be a force for positive social and environmental change, and has received two INDEX: Awards for their work's social impact. Taking a long-term approach to developing and enhancing brands, fuseproject works internationally across a wide array of industries including tech and biotechnology, furniture, fashion, spatial design, and consumer goods. The studio has also pioneered venture design, working with entrepreneurs in providing holistic design services to support in scaling their businesses. The studio's work is internationally recognized, and lives in the permanent collections of MoMA, SFMoMA, Art Institute of Chicago, Victoria & Albert Museum, Cooper Hewitt and Centre Pompidou among others." data-reactid="42">

ABOUT FUSEPROJECT

Founded in 1999 by Yves Béhar, fuseproject is an award-winning design studio based in San Francisco. Utilizing an integrated approach to design, the studio offers a full scope of design services including industrial design, brand, packaging, UI/UX, and spatial design. Fuseproject believes that design should be a force for positive social and environmental change, and has received two INDEX: Awards for their work's social impact. Taking a long-term approach to developing and enhancing brands, fuseproject works internationally across a wide array of industries including tech and biotechnology, furniture, fashion, spatial design, and consumer goods. The studio has also pioneered venture design, working with entrepreneurs in providing holistic design services to support in scaling their businesses. The studio's work is internationally recognized, and lives in the permanent collections of MoMA, SFMoMA, Art Institute of Chicago, Victoria & Albert Museum, Cooper Hewitt and Centre Pompidou among others.

 

Cision

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